Texto da Questão:
+
What is customer experience management?
(Available at: www.dynamics.microsoft.com/en-us/marketing/what-is-customer-experience-management-cxm/
– text specially adapted for this test).
Analyze the following statements about the article and mark T, if true, or F, if false.
( ) CXM and CRM are practically the same thing, except for the methods of analyzing customer behavior.
( ) CXM is capable of analyzing a high volume of data and then provide important information to help decision-making.
( ) Customers also benefit from companies using CXM because they have more satisfying experiences.
The correct order of filling the parentheses, from top to bottom, is:
( ) CXM and CRM are practically the same thing, except for the methods of analyzing customer behavior.
( ) CXM is capable of analyzing a high volume of data and then provide important information to help decision-making.
( ) Customers also benefit from companies using CXM because they have more satisfying experiences.
The correct order of filling the parentheses, from top to bottom, is:
